Serve your customers as a trusted expert in Citrix cloud solutions

As a reseller or consultant providing sales expertise, services delivery, customer education, technical implementation and/or support of the Citrix portfolio of products, the Solution Advisor program is right for you. Your influence over customer purchases is rewarded regardless of who actually fulfills the order, helping you grow your business while focusing on your role as a trusted advisor to your customers.

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Everything you need to surpass your consulting services goals and boost product sales.

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Benefits of being a Citrix Solution Advisor

No program or renewals fees regardless of level
Qualified leads from Citrix
Resale margins to build your revenue and profitability
Monetary rewards through the Citrix Advisor Rewards, Citrix Opportunity Registration and Citrix SaaS Referral Partner programs
Stand out from competitors with Citrix co-branding
Expert market opportunity insights and guidance to expand your business

Free software and discounted hardware for demos and internal use
Comprehensive sales and marketing tools
Convenient, low cost training
Access to technical training forums
Networking opportunities at Citrix events such as Summit and Synergy
Inclusion in Citrix Partner Locator and access to Citrix Partner Central
Ready-made Citrix Solution Advisor logo for print and web

Program membership levels

Silver Solution Advisor − The entry level partnership program is open to companies with any level of expertise in Citrix networking optimization and virtualization solutions, as well as resellers of any size who want to add Citrix products to their solution offerings.
Gold Solution Advisor − Companies who demonstrate a high level of expertise and commitment to one or more of Citrix technologies. Gold Solution Advisors receive additional sales leads and funds to build their business, and work closely with Citrix to successfully deliver Citrix solutions to customers.
Platinum Solution Advisor − Companies who demonstrate the highest level of expertise and commitment to the entire Citrix portfolio of products as a core part of their business, have a well-established Citrix practice, and work closely with Citrix on sales, implementation and consulting engagements.

Specialists: New paths to profitability

Enjoy greater discounts and rewards, differentiate yourself from competitors and be recognized and endorsed by both Citrix and customers alike when you achieve Specialist designation. Specialists cover three core technology categories: Virtualization, Mobility and Networking. Specializations represent an opportunity for you to deliver stronger customer value by concentrating on a specific technology category within our expanding portfolio of solutions.

Membership requirements

Sales goals and specializations are at the cornerstone of our Solution Advisor program requirements, with partners who demonstrate the highest level of commitment and expertise earning the highest level of rewards.

Americas

Forecasting and business planning

Forecast of sales and services are required of Platinum and Gold partners, and an annual business plan must be created in collaboration with their Citrix Account Manager.

Fees

No fees apply to any membership level.

Annual Product Sales Goal & Specialization Requirements
	Platinum¹	Gold²	Silver
United States	2 Specializations + $2.5M	1 core Specialization + $500K or $850K	No minimum sales or Specialization requirement applies
Brazil and Canada	2 Specializations + $1.2M	1 core Specialization + $300K or $450K
Mexico	2 Specializations + $800K	1 core Specialization + $200K or $300K
All other countries in Americas	2 Specializations + $500K	1 core Specialization + $100K or $200K

¹ Platinum partners are required to complete a minimum of one (1) core Specialization. Although two are required, the requirement can be achieved by completing 1 core and 1 elective Specializations, or 2 core.

² Silver partners may attain Gold status by either achieving a core Specialization and a reduced sales goal; or achieving the higher sales goal.

Europe/Middle East/Africa

Forecasting and business planning

Forecast of sales and services are required of Platinum and Gold partners, and an annual business plan must be created in collaboration with their Citrix Account Manager.

Fees

No fees apply to any membership level.

Annual Product Sales Goal & Specialization Requirements
	Platinum¹	Gold²	Silver
Germany and United Kingdom	2 Specializations + $2.5M	1 core Specialization + $400K or $850K	No minimum sales or Specialization requirement applies
France, Netherlands and Russia	2 Specializations + $1.2M	1 core Specialization + $300K or $450K
Austria, Belgium, Denmark, Italy, Norway, Spain, Sweden, Switzerland and United Arab Emirates	2 Specializations + $800K	1 core Specialization + $200K or $300K
All others countries in EMEA	2 Specializations + $500K	1 core Specialization + $100K or $200K

¹ Platinum partners are required to complete a minimum of one (1) core Specialization. Although two are required, the requirement can be achieved by completing 1 core and 1 elective Specializations, or 2 core.

² Silver partners may attain Gold status by either achieving a core Specialization and a reduced sales goal; or achieving the higher sales goal.

Asia/Australia/New Zealand/Japan

Forecasting and business planning

Forecast of sales and services are required of Platinum and Gold partners, and an annual business plan must be created in collaboration with their Citrix Account Manager.

Fees

No fees apply to any membership level.

Annual Product Sales Goal & Specialization Requirements
	Platinum¹	Gold²	Silver
Australia	2 Specializations + $800K	1 core Specialization + $200K or $300K	No minimum sales or Specialization requirement applies
All other countries in APAC	2 Specializations + $500K	1 core Specialization + $100K or $200K
Japan	2 Specialization ＋150 Million JPY	1 Core Specialization + 28 Million JPY or 40 Million JPY

¹ Platinum partners are required to complete a minimum of one (1) core Specialization. Although two are required, the requirement can be achieved by completing 1 core and 1 elective Specializations, or 2 core.

² Silver partners may attain Gold status by either achieving a core Specialization and a reduced sales goal; or achieving the higher sales goal.

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Vid Sista
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Accudata Systems

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"The Citrix vision adds value to AMR Asia’s market position, helping us compete effectively and grow rapidly. Citrix provides innovative mobile and cloud solutions to enable smart organizations and smart employees. Moreover, Citrix solutions are future-proof, so they are ideal for top enterprise customers in Thailand."

Charn Nukulwutthiopas
Director and Co-founder
AMR Asia

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"Citrix helped us demonstrate our leadership in application-focused solutions in addition to our well-known abilities in networking, unified communications, security, managed services and other areas."

Tom Gamull
Practice manager for Workforce Mobility
Presidio

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If you are interested in becoming a partner in Japan, please click here.

For additional support, contact Citrix Partner Operations.