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Citrix® Platform Flex
Secure the work with a platform built for modern business.
Citrix Platform Flex is a persona-based platform that delivers secure access, managed services, and observability through a predictable and flexible license model so organizations can align cost, resilience, performance, and user experience to how work actually gets done.
Modern business requires resiliency, flexibility, and agility
A new operating model for success
Hector Lima, Co-President, CCO, Citrix
Built for Azure. Aligned for growth.
Judson Althoff, CEO, Microsoft Commercial Business
Scaling retail with predictable spend
Salling Group
Today’s landscape
Enterprises are under pressure to respond faster to business opportunities like mergers and acquisitions; securely support extended workforces; and meet expectations for business resiliency.
Hybrid work, cloud and SaaS applications, and the use of AI agents add complexity and cost, increasing urgency to streamline and secure the workplace experience.
How Citrix Platform Flex helps
Enables granular persona-based allocation of services, enabling variability without end user impact.
Leverages a predictable and flexible licensing model, allowing spend to align with actual use.
Delivers proactive control with flexibility, resilience, and agility.
Services running from the cloud, managed by Citrix.
Unpredictable operational costs, along with rising resiliency expectations, are forcing CIOs to rethink how they deliver secure access at scale. We're seeing demand from organizations for novel approaches that help them adapt forward and align resources to real workforce requirements while optimizing costs and operational readiness — and next-gen offerings like Citrix Platform Flex reflect that shift.”
- Filippo Vanara, Senior Research Analyst, IDC - WW Enterprise Client Computing Programs
A platform approach built around personas and flexibility
Citrix Platform Flex is designed for a persona-driven workforce. It helps you analyze and categorize worker needs, then aligns delivery and spend to real usage—so you can eliminate overprovisioning, reduce underutilization, and stay resilient as conditions change.
Persona-based computing
Not everyone does the same job. Citrix Platform Flex helps you categorize personas and match each group to the right access method and resource model—so you can deliver fit-for-purpose experiences, not one-size-fits-all provisioning.
- Easily assess and categorize personas using included visibility and telemetry.
- Match delivery to needs: enterprise browser, published apps, pooled or personal desktops.
- Reduce cost and improve experience by right-sizing resources per worker type.
Predictable and flexible licensing
Citrix Platform Flex uses Flex credits, and you only pay for what you use. Commit to a spend level; apply credits to the services and resource models you actually consume; and track usage monthly for predictability.
- Aligns spend to actual usage and reduces overprovisioning and underutilization.
- Supports scaling up and back down as workforce needs change (M&A, seasonality, projects).
- Enables switching between worker types as persona requirements evolve.
CASE STUDY
Salling Group moves to a scalable, cloud-first strategy with Citrix Platform Flex
“...Citrix Platform Flex bundles licensing, hosting, and thin client management into one centralized, dependable service. With Citrix as a single point of contact, we simplify operations, reduce vendor complexity, and get faster, more accountable support across the entire platform..."
—Rasmus Poulsen, Manager for IT Services and Support, Salling Group
Key benefits of Citrix Platform Flex
Operational efficiency & simplicity
Predictable cloud spend: Shift complex virtual machine (VM) management to a simple, predictable model.
One platform, every persona: Manage apps from a single console across cloud, hybrid, or on-premises.
Nothing to install: Managed infrastructure services with no installs or updates ever again.
Cloud migration & optimization
De-risk cloud migration: Adopt at your own pace with the right access method for each application.
Cloud modernization: Reduce on-premises dependency, operational cost, and increase resiliency.
Improve app responsiveness: Accelerate performance by co-locating desktop access with your cloud applications.
Security & risk reduction
Consistent zero trust: Contextual access with continuous policy enforcement across the platform.
Reduce data leakage risk: Built-in security and DLP controls across virtual, private web, and SaaS apps.
Compliance posture: Ensures industry standards support secure-by-design principles.
A new operating model for secure work
Fit for purpose, not one-size-fits all. (Video series)
Juan Pablo Jimenez, VP Strategic Alliances, Citrix
Flexible architecture. Many use cases. (Video series)
Kevin Nardone, VP, Cloud & DaaS Solutions
Citrix Platform Flex components
Citrix DaaS™ Flex
Citrix DaaS Flex is a Citrix-managed, turnkey DaaS offering that provides fully managed cloud desktop and published application infrastructure with a predictable per-user model—so organizations can optimize EUC costs and reduce operational overhead.
Features Citrix's market-leading HDX protocol for the best user experience.
Improves application performance by delivering desktops close to cloud workloads.
Managed cloud infrastructure reduces the need for specialized skills.
Citrix Secure Access™ with Chrome Enterprise
Citrix Secure Access with Chrome Enterprise embeds zero trust security directly into the browser, delivering secure access to SaaS, web, and virtual apps without VPNs, agents, or added infrastructure. It combines Citrix contextual controls with Chrome’s built-in security to enforce policy and protect data at the point of interaction.
Enterprises can reduce cost and complexity with stronger data protection and with secure application access from any device, enforcing granular policies while maintaining a fast, familiar user experience.
More is coming soon
More is coming—extending Citrix Platform Flex with new managed infrastructure capabilities designed to reduce complexity, strengthen control, gain insight, and help enterprise teams manage access, security, and operations more effectively at scale.
MORE TO EXPLORE
Get more information
Press release
Citrix introduces Citrix Platform Flex, a new model built to tackle modern IT pressures with persona-based computing
Blog
Rethinking how IT buys: Personas, credits, and Citrix Platform Flex
Blog
The secure access model needs a rethink: Introducing Citrix Platform Flex
Infographic
Citrix Platform Flex—One platform. Every persona. Every scenario.