When people think about HR departments, they often think about the things we add to the employee experience, such as benefits, pay, and coaching. They may overlook one of the most important parts of our roles: We take away things that disrupt employees so they can create and contribute, design and deliver.

We are living in a world rife with distractions. The email dings, the phone buzzes, and, if you’re working from home with children, the kids asking for help with homework. We bounce between apps in a game of whack-a-mole, worried that we might miss an alert in the window we let slip behind the other four that we think we’re multi-tasking in.

As leaders, we need to dim the distractions so we can give employees the space to succeed. We need to simplify the inputs to deliver better outputs.

And guess what?

We can.

Citrix technology helps workers take control of their workday and, in turn, their personal progress. It is uniquely focused on helping customers enable employees’ individual success. Intelligent workspaces can help individuals cut the clutter so they can focus on what matters.

In that way, technology can be more than just technology. It’s also autonomy. That makes work more satisfying.

When Employees Reach Their Potential, Companies Do, Too

We see competition for talent continuing to increase, and the companies that attract the most energetic and innovative employees will be those that prioritize and invest in their employee experience.

Today, an employee’s digital space shapes their experience as much as their physical workspace or company culture. Companies need to enable their employees to do their best work, on their terms. That includes equipping them with technology that minimizes friction and maximizes the time they can spend doing what they joined the company to do.

In a recent Quartz study of employees from seven countries, 92 percent of respondents who reported having access to “good” tech at work also reported that they have good productivity. Only 38 percent of respondents who said they have access to “average” tech also reported having good productivity. Productivity gains alone are a compelling reason to commit to giving employees a powerful digital space, but productivity also boosts engagement, and engagement boosts creativity and commitment.

Citrix Workspace gives employees easy access to apps and other resources, wherever they are or on whatever device they’re using. It’s a simple and elegant way to elevate employees’ digital space.

To compete for talent, you want your employees telling their friends that their job enables them to be creative and innovative, all while doing meaningful work.

And to compete in the market, you want employees to be creative and innovative while doing meaningful work and driving value. That’s your competitive edge.