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Driving 2021 security initiatives with Citrix’s cloud-delivered security solution

Based on my conversations with enterprise IT teams, there seem to be a few high priority items that consistently feature on every IT team’s 2021 to-do list:

At Citrix, we are helping our customers meet these objectives with our new cloud-delivered security solution. This solution, when used with Citrix services for zero trust access and SD-WAN, allows enterprises to benefit from powerful integrations that make up truly unique Secure Access Service Edge (SASE) architecture. We want to ensure that Citrix partners are aware of and are supporting customers with these new tools.

Prioritization of cloud-based security implementations are top of mind for 76 percent of CIOs this year, according PwC’s recent 2021 Global Digital Trust Insights report.

Both cloud-delivered security and SASE are already indicating a surge in new implementation opportunities for Citrix teams. If you have relationships with Citrix SD-WAN and Citrix Workspace customers, this is the time to talk to them about Citrix Secure Internet Access and Citrix’s unified approach to SASE.

Citrix Secure Internet Access — A Game Changer for Citrix Partners

Citrix Secure Internet Access is a comprehensive, cloud-delivered security service. With Citrix Secure Internet Access, your customers can secure local internet breakouts to SaaS and web applications, for all employees — at home, mobile or at a branch office. Customers are protected from the latest threats without having to manage hardware, push patches, or scale infrastructure as new users or applications are added.

While Citrix Secure Internet Access can be purchased standalone, I’ve noticed that the unifications across networking and security services, in both the management and data planes, always steal the show. Management continues to be through Citrix Cloud, a console that customers are already familiar with. Licensing tiers have been streamlined as well for simplicity in procurement.

Comprehensive Security to Solve Modern Cybersecurity Challenges

Citrix Secure Internet Access delivers all the functionality an enterprise expects in modern security solutions, and more. Some of the Citrix Secure Internet Access features include:

Citrix Partners are Uniquely Positioned to Help

If you’re a Citrix partner, you should talk to your customers about their security architecture. Is it hardware-based or cloud-delivered? If it is hardware-based, what is the roadmap for modernization? If it is cloud-delivered, what is their roadmap for SASE? In either case, Citrix provides unique capabilities that will benefit your customers tremendously.

Benefits of Citrix Secure Internet Access for Citrix SD-WAN Customers

The need to secure direct internet access for branch and remote locations to minimize costs and latency is a common use case for implementing cloud-delivered security. Minimizing the datacenter hardware footprint while still ensuring consistent security policy enforcement across all users is another. But one of the most compelling reasons for current SD-WAN customers to adopt Citrix Secure Internet Access ties back to the unified approach across networking and security that greatly simplifies operations unlike any other solution on the market.

Benefits of Citrix Secure Internet Access for Citrix Workspace Customers

Citrix Workspace and Citrix Virtual Apps and Desktops customers must secure access to Internet and SaaS apps — for Workspace users and non-Workspace users. By adding Citrix Secure Internet Access to their architecture, customers strengthen their security posture, thereby preparing for strategic initiatives such as SaaS adoption and IoT.

The true power of this solution can be better demonstrated through a more specific conversation about what your customers are asking for and a deep dive into how Citrix can help. Visit the Citrix Secure Internet Access resource page on Sales IQ to learn more and also reach out to your Citrix Partner Account Manager for a customized conversation. For customers looking for local Citrix experts to help develop your remote work strategy, please visit our partner locator.

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