Pay for what you use: Introducing Citrix Platform Credits
Not everyone in a company works the same way. A retailer needs burst capacity during seasonal moments. A bank teller signs in and out during the day and uses two applications. A developer runs GPU-heavy workloads through the business day and into the night. Three call center agents share one desktop across a 24-hour operation. Yet many traditional licensing models charge the same rate, regardless of how people work. The result shows up on the bottom line as unused capacity.
Infrastructure costs add to the pressure. Component shortages and rising infrastructure costs have made long-term budgeting more difficult. A data center refresh that used to be spread across three budget years can now arrive as one large capital expense.
Many alternatives answer cost pressure with a flat price, and that usually comes with rigidity: one cloud, one desktop size, one contract shape. That works until the business changes. An acquisition, a stricter resiliency requirement from a regulator, or a seasonal peak that doubles headcount for a quarter can turn a predictable model into a constraint.
One licensing model for every type of work
Today we're announcing Citrix Platform Credits, a consumption-based licensing model for Citrix Platform Flex. Customers buy a pool of credits and draw from it for the life of the contract. However, an enterprise needs to deliver services to the business, utilizing Citrix-managed, on-premises, or cloud infrastructure. Citrix Platform Credits enables finance to plan around a committed credit pool, while IT can track consumption by product or service. With Citrix, enterprises get both predictability and efficiency.
A single Citrix Platform Credits pool funds the entire Citrix Platform Flex portfolio under one contract. That includes Citrix DaaS, Citrix Experience Insights, Citrix SecurSpaces, Citrix SecurAccess ZTNA, Citrix SecurAccess with Chrome Enterprise, Citrix UniconOS, Citrix Endpoint Management, Citrix NetScaler, Citrix XenServer, and Citrix Numecent, with additional services to be added as Platform Flex coverage expands.
You can run them as Citrix-managed cloud services, delivered from your own cloud, or in your own data centers. Flexible for how modern business needs to operate.
Citrix Platform Credits brings predictable costs, flexible operations, and efficiency into one licensing model.
Benefits of using Citrix Platform Credits
1. Pay for what you use
Credit consumption reflects how each persona works. The bank teller's light, on-and-off use is priced differently from the developer's sustained GPU-based workload. Costs reflect your real workforce instead of a single rate that covers everyone the same way.
Benefit: This lets you right-size your investment to how your people actually work and stop paying for capacity you don't use.
2. Predictable and efficient spend for finance, transparency for IT
Finance commits to a single number that holds through the budget season. IT sees exactly which persona used each credit. Anyone can offer a predictable number. Citrix Platform Credits adds the detail to price every persona differently and the flexibility to change how credits are allocated when the business changes.
Benefit: This gives finance a number it can plan around and gives IT the detail to manage it.
3. Resiliency built into the commercial model
Regulations, ransomware, and security risks are at the top of every board agenda, so resiliency is a critical business issue. Platform Credits moves with your workloads. Whether responding to a regional disruption, new data sovereignty requirements, or an acquisition, enterprises can adjust how they allocate credits as their needs change.
Benefit: The commercial model can adapt as business requirements change.
Right-size without compromising the user experience
Paying for how people actually work matters only if the user experience and their productivity hold up against the cost benefit. Citrix has led in user experience for three decades. Citrix Platform Flex secures the access with zero trust across applications, browsers, and endpoints. It also secures the work in governed environments where employees and AI agents can use enterprise data with full visibility. That is what an adaptive enterprise needs: the ability to respond quickly to change while keeping work secure, available, and high-performing. When a region goes dark, an acquisition adds thousands of users, or AI moves into production, the business continues running without rebuilding its architecture or renegotiating its contract.
That is the promise of Citrix Platform Credits: predictable and efficient spend across the Citrix Platform Flex portfolio, flexible operations, and visibility down to each user.
Contact your Citrix representative to discuss how Platform Credits could work for your organization or explore Citrix Platform Credits on our website.