May

252016

Arca Continental Leverages Citrix Solutions to Drive Growth and Expand Customer Base

2016 Citrix Synergy Customer Innovation Award Acknowledges Achievement

LAS VEGAS – MAY 24, 2016 – In many Latin American countries, small “mom-and-pop” grocery stores, or “tienditas,” make up the hub of the neighborhood, providing not only snacks and drinks, but a place to pay a bill, buy a phone, send a money transfer and more. They are essential to the livelihood of many rural communities. For Arca Continental (AC), one of the largest beverage and snack manufacturing companies in Latin America, much of their recent growth has come from expanding their customer base into new markets through strategic mergers and acquisitions. More than sixty percent of their customers are tienditas and much of the business mission centers on empowering these small business owners to succeed. At the same time, AC sells to large corporations and operates over 400 dispersed distribution centers, with over one million transactions daily and four million boxes of product delivered daily.

Citrix technology makes it possible for the processes and systems across this wide variety of companies to operate consistently and securely 24 hours a day, seven days a week so that customers of all sizes receive efficient and consistent service. In recognition of the success of the work it has done, Citrix has named Arca Continental as the winner of the 2016 Innovation Award. This award recognizes visionary partners who are using Citrix solutions to securely deliver apps and data while achieving business and organizational success, market share growth and competitive momentum that goes beyond the industry norm.

Congratulations to Arca Continental for winning this year’s Citrix Innovation award for excellence in IT leadership and digital business transformation. By empowering its workforce to securely access the data and apps they need to be productive anywhere from any device, the organization has dramatically simplified IT to deliver an exceptional end user experience. We’re inspired by Arca Continental’s use of Citrix solutions to quickly achieve new levels of employee productivity and efficiency, along with the business agility to scale with future growth and adapt to changing economic conditions.
- Tim Minahan

Senior Vice President and Chief Marketing Officer

Citrix

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Citrix (NASDAQ:CTXS) aims to power a world where people, organizations and things are securely connected and accessible to make the extraordinary possible. Its technology makes the world’s apps and data secure and easy to access, empowering people to work anywhere and at any time. Citrix provides a complete and integrated portfolio of Workspace-as-a-Service, application delivery, virtualization, mobility, network delivery and file sharing solutions that enables IT to ensure critical systems are securely available to users via the cloud or on-premise and across any device or platform. With annual revenue in 2015 of $3.28 billion, Citrix solutions are in use by more than 400,000 organizations and over 100 million users globally. Learn more at www.citrix.com.

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For media inquiries:
Stacy St. Louis
Stacy.Stlouis@citrix.com
(408) 790-8634
Twitter:  @CitrixPR