Leverage marketing events to accelerate opportunities
Jul 17 2019

DATE
Jul 17, 2019 | 12:00 PM EDT

Leverage marketing events to accelerate opportunities

Events have a high cost-per-lead and still, most of us see them as demand generation activities. There are exceptions, but most personal engagements should happen to accelerate pipeline, not to generate net-new demand. Learn event marketing best practices and how to get the best bang for your buck with those investments.