In an homage to one of my favorite holidays, Halloween, I’m about to scare the dickens out of you! Whether you’re a CXO, IT Director, or line of business leader these stats should make you very nervous.

A recent Gallup Poll on the State of the American Workplace identified some disturbing trends:

  • 51% of U.S. employees say they are actively looking for a new job or watching for applicable openings.
  • 91% of employees who switched jobs left their employers to do so.
  • 35% of workers have changed jobs in the last 3 years.

Similarly, a 2017 BBC article stated a corresponding European trend toward job changes, stating, “But increasingly, changing one’s job every few years is considered the norm.”

The entire Gallup report is 214 pages, but I can summarize it in a single sentence: If you want to attract and retain top talent in the current, ultra-competitive job market, it’s critical that you pay attention to employee experience. Workspace solutions that maximize productivity without limiting device choice or working locations can easily tip the scales in your favor.

For October, a new set of Citrix Workspace features focuses specifically on elevating users’ experiences during their daily technology work interactions.

Tailor the Workspace experience with Brand Personalization

At Citrix Synergy this year, we highlighted various innovative features we planned to release later in the 2018 — a mix of enhancements for end-users, as well as administrators. One of those features was the ability to customize the look of the Citrix Workspace app and experience with an organization’s own brand. This month, we’re proud to announce the technical preview of Citrix Brand Personalization service.

This new feature customizes the Workspace app’s name, app icon, splash pages, references to the app name in error/pop-up strings and more. You can learn more about this feature and how to access the technical preview in an upcoming blog post.

Citrix Casting support for iOS Workspace app

Last month, we announced the technical previews of Citrix Casting for iOS and Mac for the Citrix Ready workspace hub. If you’re not familiar with Citrix Casting, it’s one of the most exciting features of the Citrix Ready workspace hub, giving users the ability to seamlessly roam Citrix sessions from a tablet or mobile device to any workspace station with a workspace hub. Today, we’re proud to announce the general availability of Citrix Casting for IOS, a much-anticipated update for folks who have been keeping tabs on the Citrix Ready workspace hub developments.

Citrix Endpoint Management targets user experience

For the month of October there are two new features for Secure Mail that are worth highlighting. Both contribute to the overall user experience by improving productivity and the methods by which we communicate and collaborate with one another.

Available now, Secure Mail 18.10.5 includes a preview of Slack integration capabilities. With Slack integration, end users can start Slack conversations with Secure Mail contacts and even switch a group of users from an email thread to Slack conversations for a better, real-time collaborative experiences, such as brainstorming with colleagues.

Secure Mail inbox and calendar notifications now can be customized to match user preferences on Android device types. In the screen shots below, you’ll notice that users can set sound, vibration, lock screen, and Do Not Disturb preferences.

Automated updates for Citrix Analytics

Delivered as a Citrix Cloud service, one nice benefit for users of Citrix Analytics is that they receive updates and enhancements without having to download, install and manage software. In October, the Citrix Analytics product team released an update to Citrix Analytics that spans features, architectural additions, and platform updates. You’ll directly notice some updates like enhanced tool tips and some minor visual additions to the dashboard. Many other updates are behind the scenes and less obvious. These include architectural updates to make way for future features as well as strengthening what already exists (improving documentation, scale improvements, performance enhancements etc.). We’re moving fast, and the team will continue to update the service regularly, providing immediate benefit for our customers.

Multi-Factor authentication with Native One-time password

Citrix Cloud announced availability of multi-factor authentication capability across all its cloud services. This will help you enforce more strict authentication requirements for end users and help prevent any unauthorized access. This capability is delivered natively from Citrix cloud and does not require any 3rd party authentication service. Coming soon, customers can configure user authentication with on-premises Active Directory + One-time password. Once enabled, end users can enroll their devices using an on-screen wizard. One-time passwords can be generated on laptops (MacOS, Windows) and mobile devices (iOS, Android, Windows) using the Citrix SSO app. This app can be downloaded from or from the Google Play or Apple App stores. Users also can use Google authenticator, or Microsoft Authenticator apps for generating passwords.

Simplified IT Experience with Secure Browser Service

The easiest Citrix security service to configure, the Secure Browser now includes a lot of new functionality. A few weeks back we added a new region, Australia East, making the service available in five locations worldwide. And staying on the international subject, the Admin UI is now available in Spanish, French, German and Japanese making it possible for more of our international customers to administer workspace solutions in their native languages. To improve the user experience, we have enabled the admin to change the published secure browser icon. And saving the greatest improvement for last, now it is possible for the admin to select “Auto” as a region. Thanks to Citrix Intelligent Traffic Management (i.e., the technology Citrix acquired from Cedexis), the system automatically selects the region closest to the user. How about that for cool cross-product integration!


Employers must pay attention to employees’ day-to-day work experiences. How do they interact with technology? Is it easy? Can they choose their own devices? Can they maintain productivity as they switch devices and working locations throughout the day? Is it easy for them to work with one another and create assets collaboratively?

Don’t be scared.

This is what Citrix does. We can help. The Citrix Workspace provides users with a single Workspace app, accessible from any device, that enables them to access the ENTIRE workspace — including all apps, desktops and files.

For the month of October, we’ve added new features that continue to enhance the overall employee experience. This is a competitive advantage for Citrix customers.

For more information about how Citrix can help you deliver a great employee user experience, click HERE.