Security, Experience & Choice are key value propositions driving our customers to choose and deploy Citrix Workspace solutions.

As the endpoint management evolution continues to progress at breakneck speeds our customers are faced with numerous decisions and choices when it comes to securing devices and applications. This multitude of options brings with it uncertainty? What if I go down the wrong path?

XenMobile Unified Endpoint Management doesn’t limit customer choice. We recognize that organizations may support device programs with an endless combinations of device types, operating systems and applications. More often than not, multiple device and app management strategies are deployed together.

XenMobile provides an open foundation that allows IT to manage devices, applications and workspaces from a single console. As the BYOD deployment model continues to grow in popularity, Mobile Application Management (MAM) finds itself at the center of endpoint management strategies.

In addition to developing industry leading MDX technology for MAM, XenMobile has always supported third-party mobile app configuration with support for multi-MAM containers. Today, we are joining the AppConfig community to provide customers the choice of having a broad app ecosystem integrated with Citrix workspace mobility.

A great example of this open MAM strategy, with XenMobile as the core, is our recent integration with Microsoft EMS/Intune. Only Intune App Protection policies can manage 0ffice 365 mobile apps. Rather than requiring a customer to choose between XenMobile and Intune, Intune App Protection (MAM) policies can now be applied directly to mobile applications right from the XenMobile console. Check out this blog post for more information on this popular use case.

We’re looking forward to participating in the AppConfig community, sharing some of our MAM expertise and ultimately providing our customers with an open, agnostic endpoint management platform that delivers freedom and flexibility.