Microsoft Hosting Summit -Platinum Sponsor Citrix 3

The secret is out: Microsoft RDS licensers are driving additional revenue with the addition of Citrix hosted workspaces.

Next week at Microsoft Hosting Summit, Citrix is a Platinum Sponsor, keen to help current Microsoft Service Provider License Agreement (SPLA) partners expand their current hosting business.  Leaders of top service provider and ISV firms from around the world come together in Redmond to learn about

–          trends for end user expectations around hosted services

–          business opportunities for their service provider firms

–          the latest technologies that deliver secure hosted workspaces.

With today’s end users expecting anytime, anywhere access to business applications on any mobile device – tablet, smartphone or laptops – hosted service providers are rapidly adding Desktops-as-a-Service on top of SPLA licenses. The end result is an additional revenue opportunity for service providers and a beautiful hosted workspace experience for end users.

Revenue Opportunity: Expanding RDS User Offerings with Complete Hosted Desktops

There is exploding demand for Desktops-as-a-Service  — and the numbers tell the story:

–           87% of service providers expect DaaS revenue growth in the next year.*

–          Citrix technologies drive nearly 500,000 users of hosted workspaces

–          Service providers can price a Desktops-as-a-Service offering anywhere from $50 per user per month to over $300 per user per month and beyond

Citrix can help expand an RDS business into a service that offers complete hosted workspaces that are accessible from any device. Service providers can differentiate offerings and drive revenue growth with a cloud-hosted desktop offering. Citrix service providers attract new subscribers with a competitive, compelling and complete Desktops-as-a-Service offering that includes hosted apps, complete desktops, secure file share and synch, plus device management.

Citrix and Microsoft: Driving Service Provider Success

Hundreds of thousands of subscribers are already taking advantage of the technology and business benefits of the 25+ year partnership between Citrix and Microsoft.

Service providers use Microsoft Windows Server 2012 R2 and RDS SPLA, plus Citrix technologies for hosted apps, desktops, mobile device management plus file share and sync to offer the hosted services that buyers demand.  Microsoft and Citrix have built market-leading technologies to deliver application-based DaaS to any device, on any network.

Microsoft SPLA partners who once just sold Microsoft RDS licenses add Citrix hosted workspaces to their existing customer base services – and see great growth in this hosted services market.

Technical Advantages of Combining Citrix and Microsoft Service Provider Offerings

Citrix and Microsoft provide the most comprehensive set of DaaS solutions in the market, backed by a mature and proven hosting partners program. Citrix hosted workspaces are the complete offering:

Citrix Service Providers: Driving the DaaS Market

The Citrix Service Provider program helps Microsoft drive additional service provider business and increases the numbers of monthly subscribers using Microsoft technologies. Additionally, the Citrix Service Provider program allows ISVs to offer applications as SaaS-based solutions via Citrix Service Providers or on their own.

Citrix makes partners successful at building their own highly differentiated, customized DaaS solutions through access to monthly pay-as-you-go licensing, a validated reference architecture, and prescriptive business and marketing resources.

Join Citrix at Microsoft Hosting Summit for the complete workshop: Accelerate revenue growth and customer expansion with complete Desktops-as-a-Service Tuesday, Mar 17 at 3:30pm PT.  Also, visit Citrix at the Hosting Summit expo (booth 5-6)

Not at Hosting Summit this year? Email to learn more about expanding revenue growth and satisfying end users with Citrix-based hosted desktops on top of Microsoft hosting licenses.

–          Why Service Providers Choose Citrix

–          How do service providers price Desktops-as-a-Service offerings?

–          25 reasons for a service provider to join the Citrix Service Provider program

*Citrix Global DaaS Market survey, June 2014