Tonight at Citrix Summit the Citrix Service Provider Awards recognized leaders in the Desktops-as-a-Service (DaaS) market. Dozens of nominations from four continents made the awards very competitive. At Citrix Summit in Las Vegas, nine finalists were recognized and trophies awarded to the three winners.
The 2014 Citrix Service Provider Award winners made significant contributions in three categories:
– Partner Visionary: recognizing a broad use of technologies, a diverse offering with supported versions of Citrix technologies, unique market influence and a thought leadership approach to expanding the adoption of hosted services.
– Marketing Excellence: celebrating a unique market focus and execution, demand generation, external communication activities and customer satisfaction.
– Distributor: honoring excellence in driving partner acquisition, partner satisfaction, product adoption, sales knowledge, license sales and on-time reporting.
Partner Visionary winner – Simplified Innovations – Baltimore, Maryland, USA
Scaling Citrix technologies to support hosted desktops for hundreds of certified public accounting users across the United States, Simplified Innovations succeeds with a highly specialized vertical focus, implementation in line with the Citrix Service Provider Reference Architecture and out of the box thinking in using additional Citrix technologies like Podio. With a very small staff, Simplified Innovations successfully uses Citrix technologies to provide end user self-service and high availability. Additionally, Simplified Innovations is a thought leader, educating audiences about hosted desktops at national, state and local conferences as well as in media and social media.
Marketing Excellence winner – TekLinks – Birmingham, Alabama, USA
With a comprehensive marketing plan, TekLinks creates a range of marketing to meet a hosted service customer’s needs wherever they are on their journey to the cloud. Using inbound marketing techniques like digital media, video and SEO/SEM as well as traditional marketing events and demand generation, TekLinks attracts visitors and business prospects. A unique alignment with a healthcare ISV spread the word about secure hosted EMR/EHR software. TekLinks is in an elite group of only 12 service providers who appeared on all three of the major industry rankings in 2014 (MSPmentor 501, Talkin’ Cloud 100, Solution Provider 500).
Distributor winner – ADN – Advanced Digital Network Distribution GmbH – Bochum, Germany
Helping Microsoft SPLA partners see the value of adding Citrix hosted services to their existing customer base, ADN expanded Citrix hosted services business in the Germany, Austria and Switzerland market. With a special focus on introducing Citrix NetScaler and CloudPortal Services Manager, ADN has a high number of productive service provider partners with solid growth. A solution-focused approach and thought leadership helps ADN expand the adoption of Desktops-as-a-Service as well as application delivery and cloud integration for workloads of all kinds. ADN helps traditional Microsoft SPLA partners open new avenues for business.
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