The Summit conference in Orlando brought together nearly 4,000 Citrix partners and sales employees for two days of intensive training, networking and strategic guidance on the road ahead.
As described by Citrix senior leaders during the recent Summit event, strategy for the 2014 sales cycle includes:
- Updated mobility messaging
- Continued emphasis on solution selling
- Innovation in design, quality and customer experience
- Greater reliance on the ecosystem of Citrix alliance partners
A record turnout of 3,900 global partners and Citrix sales staff created a vibrant and high-energy atmosphere for the two-day Summit event, which began with a packed Welcome Reception in the Solutions Expo and concluded with the fun-filled Partner Appreciation Party at Universal Studios.
Based on the enthusiasm of attendees and positive feedback from the event survey, Summit achieved its objectives of alignment, collaboration and joint understanding of priorities for the new year.
Be a part of the hubbub!
As a member of the Citrix Worldwide Channel Marketing team, I invite you to join the conversation through our social media and blogs. Although the Partner Hubbub topics covered each month are also presented in Citrix Partner News, a blog format is more interactive than a newsletter. It gives you the opportunity to express your opinions, ask questions and pass the information along to colleagues or customers.