My son plays in a string quartet. The group sounds fantastic and I’m so proud. I suspect that one of the reasons this works so well is that all four players get to know each other incredibly well; strengths, weaknesses, warts and all.

Startups too, are at a comfortable stage of company evolution, where, for the great ones, every founder and employee is tightly connected to every other person in the company. It’s a family of sorts, playing an amazing technological symphony.. Roles and expertise are very clear and easy to access. Unfortunately this level of intimacy is not easy to maintain as the company grows, first to 100, to thousands, then to tens of thousands and more. Frankly speaking, there’s no way that close connections scale from 10 x 10 to 10000 x 10000.

Have you ever wished you knew who could help you with the best way to solve a particular customer problem, knew how to deal with machining approaches for a particular material, program in lisp, or had insights into market movements in Kenya? Admittedly, you might not have had these particular issues, but knowledge workers like you and I reinvent the wheel every day rather than leveraging knowledge already in our organization. If only we had a way to reach the right expert.

Thankfully, machine intelligence is coming to our rescue and we’re really excited to welcome a new company to the Citrix Startup Accelerator family solving exactly the problem of learning expertise across the whole company and  surfacing this knowledge at exactly the right time.

WhoKnows is our latest Citrix Startup Accelerator company and marks our 23rd investment into a startup creating new solutions for a world with work-life harmony. This is really cool stuff, and well worth checking out.


MOUNTAIN VIEW, Calif., Nov. 19, 2013 (GLOBE NEWSWIRE) — WhoKnows today announced it raised Series A financing from PivotNorth Capital, the Citrix Startup Accelerator and angel investors for its breakthrough Enterprise Knowledge Acceleration Platform that revolutionizes how organizations unlock the knowledge and expertise within their companies and enable employees to work more efficiently. The solution provides management with insight into organizational expertise and capabilities and is instrumental in positively impacting enterprise competitiveness and profitability. WhoKnows’ Automatic Expertise Discovery Engine utilizes breakthrough technology to accurately determine “who knows what” within today’s enterprises.

“In today’s knowledge economy, companies recognize how vital it is to accurately identify their unique and differentiated organizational skills and proficiencies. With the increased complexity of the modern workplace, it has become harder for knowledge workers to find and connect with colleagues that can help them get their job done. Our customers tell us how employees keep ‘reinventing the wheel’ over and over again, repeatedly researching the same tasks and initiatives which in many cases have already been solved or rejected by others within the organization many times over,” said Toufi Saliba founder and CEO.

“WhoKnows has developed a revolutionary yet intuitive approach that solves the costly and debilitating knowledge gap evident in today’s companies,” said Tim Connors of PivotNorth Capital. “With WhoKnows, employees can easily find the right information and locate colleagues with expertise in a particular field to get projects done more quickly. Now, more than ever, it is essential to be clear about ‘who knows what’ and connect knowledgeable colleagues with knowledge seekers when it matters most.”

“There is a great opportunity for companies to leverage breakthrough social technologies like WhoKnows,” said John McIntyre, managing director of the Citrix Startup Accelerator. “WhoKnows adds great value to the enterprise by improving employees ability to find and share the right information, at the right time, with the right people.”