Since I worked the Citrix booth at Velocity event this week, thought it was an appropriate phrase to say ‘Floored’ it but depending what one did at the event, different phrase may work as well :-). Sunil Potti, Citrix VP and GM NetScaler group, may say he ‘Nailed’ it on his speaking slot or Greg Smith (NetScaler Sr. Marketing Director) may say he ‘Killed’ it on his breakout session, but either way Citrix booth was strategically placed and I got to see some of our current customers and potential new customers at this event. A lot of the attendees are super technical IT admins and Ops team members that really take care the applications and worry about performance, scalability and monitoring/operational tools. They worry about how they can handle and manage the massive data coming in while everything works nicely, consistently and steadfastly. They come so they can see what other experts are doing and what tools/devices worked for them and what else they can be doing to improve the way they do things.
I had to explain all about NetScaler features such as load balancing, caching and compression to really improve application performance. In addition, we have AppFlow that can help with application monitoring. With partners such as Solarwinds, Splunk and other business analytic tools that follow the AppFlow standards, IT admins can get visibility to their apps. As traffic is going through NetScaler, we also have Action Analytics feature that also take quick policy actions based on the data and pattern that admins are looking for. More details of Action Analytics can be found in the NetScaler docs after entering your login credentials.
I had several engineers come and ask how NetScaler also help with securing their apps – so I gave high level on DDOS, Surge protections, Web Application Firewall and many more features. Previous blog already discuss some of these NetScaler security features for quick reference. Velocity site available here for any details of the event and future events.
Here is a pic of our booth before the opening: