The consumerization of IT and the concept of workshifting are no longer luxuries; they are assumed benefits for any corporate position from entry level to the board room. If companies want to attract and retain the best candidates from all over the world, they will need to not just embrace but excel at offering their current and potential employees increased flexibility and greater work-life balance.


So, what are the primary catalysts for implementing a workshifting initiative that allows employees to access company information on personal devices? Shrinking budgets and competition for top talent are two biggies. A cross section of that “top talent” includes an increasing number of Millennials entering the workforce, and they’re bringing with them assumptions that their work apps should not function differently from their personal apps. Plus, not only do flexible work environments appease the Gen “Y”ers, it expands a company’s talent pool beyond local markets. Global recruiting efforts are much more realistic when new employees can work from anywhere with faster on-boarding, easier provisioning and enhanced collaboration.

Ironically, “consumerization” sounds antithetical to the idea of saving money, but allowing employees the freedom to bring their own devices to the office by deploying virtual desktops, enables companies to save an average of 18% to 20% in IT costs.

Other savings associated with the freedom to work from anywhere at any time include: increased employee productivity/reduced absenteeism, limited operational impact of geographical disasters and speedy recovery of business operations, improved office space utilization with shared workspaces, and reduced real estate costs.

Clearly, the consumerization of IT and mobile work styles are not passing fads. Employees’ expectations are rising and companies must meet, if not exceed, these expectations or risk losing qualified candidates to their competitors who are ahead of the workshifting curve. If that’s not incentive enough, the economic benefits of a flexible workplace strategy are too substantial to ignore.