I’m hoping to catch up with a number of our sponsors this week (time permitting) but today I managed a quick chat with Samit Patel, VP of TSG (Technology & Solutions Group) at App-DNA:

Looking back on the last 12 months since Synergy was last in Europe, what do you believe have been the most notable developments in Citrix’s strategy?

I absolutely loved the partner keynote session.  It is so exciting to see how Citrix continues to be forward-thinking and really listen to their customer and partner community.  The idea of creating a seamless user experience while linking all of the advantages of the personal, private, and public clouds is absolutely brilliant.  I am really looking forward to the rest of this week to actually see it in action.

What is your view on the consumerisation of IT and BYO programmes, do you have a BYO policy within your organisation?

I think that I share every nerd’s (Louise’s note – I’m a closet geek, be proud ;-)) perspective on BYO….it is awesome!  While the challenges around implementing a successful BYO policy can seem overwhelming, we have seen success in many enterprises that have started to roll it out to their exec teams (let’s be honest, every CxO loves looking super-important with their iPads ;-)).  In a competitive job market where the next generation of the end user workforce is much savvier than before, the BYO policy allows them to take advantage of their creativity and productivity on their terms.  We have seen this act as a huge competitive advantage for orgs that have already started BYO policies to attract and recruit top talent.  We are in the embryonic stages of BYO in our organization with the full intent to have it rolled out in the next 8-12 months.

How important do you think having a clear mobility strategy is for our customers?  What advice would you give?

This is a question that most the enterprises that I work with really struggle to answer.  While there is no doubt that client mobility is a fundamental pillar in the evolution of the next gen “user-centric” computing, it tends to be quickly placed on the backburner when enterprises look at all of the moving parts associated with successful execution (infrastructure, security, latency, capacity, user experience, etc).  With limited budgets and resources, I see more and more enterprises take the path of lesser resistance and focus on a “simple” desktop transformation – typically a Windows 7 OS migration and for the braver souls, throwing application virtualization into the mix.  The challenge with this approach is that once they finish this “forklift” project, there is another one waiting for them right around the corner.

Samit posted earlier about some forward thinkers that are embracing client mobility so it’s worth checking out  – (http://www.app-dna.com/2011/10/application-compatibility-thats-so-12-months-ago-application-modeling-thats-sexy/).

Thanks to Samit for taking the time out to answer my questions.  Next up is a recap of a conversation with Dell about what we can expect from them at Synergy this week… *steam comes off keyboard* 🙂