I am pleased to share that Citrix was named a Value Leader - the highest honors - in the EMA Radar for WAN Optimization Controllers: Q1 2011. Enterprise Management Associates (EMA) is a leading industry analyst and consulting firm that specializes in providing deep insight across the full spectrum of IT and data management technologies.

Traditionally, WAN optimization began with its roots in networking infrastructure and focus on network bandwidth savings. But in the past few years, tectonic shifts such as consumerization, mobility, virtual computing and cloud computing have sculpted a radically new technology landscape. This in turn is increasingly enabling workshifting and Everywhere Employee as the new norm. Envisioning these shifts, we focused on delivering the best user experience… rather than approaching WAN optimization as just a cog in the network plumbing. We in Citrix have been singularly – and some say maniacally – focused on architecting and delivering secure high definition experiences to users in any location, on any network, to any device… for all apps and desktops, both native and virtual… in the datacenter or in the cloud.

Citrix was named as one of the only two Value Leaders by EMA, who evaluated 13 vendors in a detailed analysis of the scope and capabilities of their offerings. They also interviewed end-user customers of the solutions being reviewed – in some cases several per solution provider – in order to validate vendor claims. They ranked the 13 solutions in comparison to each, in terms of Product Strength and Cost Efficiency. Their analysis covered details regarding five key areas: Deployment & Administration, Cost Advantage, Architecture and Integration, Functionality and Vendor Strength.

Additionally, Citrix was also awarded the Best Configuration Tuning Options award for its ease of deployment, configuration and administration, along with minimal disruptions to existing infrastructure… some of the most important criteria if you are the networking professional implementing a WOC solution.

This announcement comes on the heels of our recent updates to XenDesktop Platinum… where XenDesktop Platinum now includes the new HDX WAN optimization feature, powered by Branch Repeater VPX – at no additional charge. Today’s news is an icing on the cake for XenDesktop Platinum customers… not only do they get the market leading desktop virtualization solution but also a leading WAN Optimization solution and a leading secure access/SSL VPN solution with XenDesktop Platinum. This takes the concept of best-of-breed to a whole new level – from point products to an entire best-of-breed solution!

We are certainly honored to have innovative and pioneering customers who have worked with us over the past few years… charting new and innovative ways to apply WAN optimization to newer and broader business and technology needs… and driving Branch Repeater to its current position in technology and market leadership.

Hear it straight from EMA analysts why Citrix is a leader in their OnDemand Webinar: WAN Optimization Radar Report: Taking Charge of Traffic.

For more details, please visit EMA’s website and read Free Summary – EMA Radar for WAN Optimization Controllers: Q1 2011 Summary.


Related blogs:

Citrix Makes the “Everywhere Employee” Feel Right At Home…Even Over the WAN

Citrix XenDesktop gets “WAN”-tastic