Generation Y Will Drive Bring Your Own (BYO)

Listen to what the next generation workforce has to say about bring your own (BYO), self-service and personalization.

Tags: vdi self-service personalization dazzle desktop virtualization byoc self service byo
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Transcript : Fabien Bourdon: So, Vinnie, what are we doing here today? Vinnie Sosa: Well, you know, we believe that the future, you know, of corporate IT is really all about providing on-demand services. And, you know, and to compete, you know, companies are really going to have to get the talent that they want. Companies are really going to have to, you know, let users, you know, work more the way they want. Right? Like using the applications they want, use any devices they want, work from anywhere, that kind of thing. So what we’re doing, is we’re going out in search of that new talent to see what they think. Question: What do you think of corporate IT? Response #1: You’re working for these big companies. They need to provide you with IT solutions just so you can do your job and not worry about the IT. Response #2: When everything was erased, they sent me a new computer. And they set the new computer to the same things. So they acted like they started a new case. And it was just offensive. Response #3: I just told them, I said, listen, I’m just going to bring my computer, if that’s okay. And I’ll just do my work on my computer. So I actually set both of them up. Question: What about the old used computer you get on your first day? Response #1: I would probably, like, prefer just to bring my own laptop. Like, if I’m expected to use that, I’ll just say, give me a docking station instead, and I’ll bring my own. And I’ll just use my laptop, if they’d let me. Response #2: Yeah, it’s a downgrade. I don’t know. Like why would I want to use theirs when I would just bring mine? Response #3: If they want me to be efficient, I feel like I should have the things that are necessary for me. Response #4: And if you don’t have, like a good computer, you cannot run, like WAC. You need the application you need, like (inaudible) installed, and stuff like that. Like, you need it. Question: What if you could bring your own PC to work? Response #1: Well, yeah, also, I feel a lot more comfortable on my own computer, because I have all of my things organized. You know, they’re very easy to access. I know where everything is, and it’s just my own organization system. It’s kind of difficult when somebody sets something up for you, and you have to get used to it. It’s…I think you can get a lot more done if you’re more familiar with the system that you’re working with. Response #2: People operate better when they’re using something they’re comfortable with. When they’re happy with the product they’re using, they’re going to perform better. Response #3: A sense of ownership and responsibility. Response #4: I mean it gives you more, like, personal freedom and sort of responsibility with doing something like that. Response #5: I wouldn’t need to carry around two computers everywhere I go. Question: What if IT gave you apps through a self service enterprise app store? Response #1: Apple brings you all that. Easy, easy, easy. Response #2: I like having all the applications that, you know, I want or I need, and not having to rely on somebody else to provide those and decide what is, you know, what I should be using. Especially if, you know, I find different things that work better for me individually. Response #3: Have the flexibility to explore programs and may help you be more productive. Response #4: If you have to go somewhere, and you don’t have access to, you know, a program or an application that you need. If you’re able to access that on your own computer, you’d just get a lot more done. Question: How does personalization impact your ability to work? Response #1: I would be so lost if I was trying to figure out how to work a system and get my work done on it, as opposed to now, where I know what I have, I know how to use it. Response #2: Everyone has their own settings, obviously, on their computer. So if you’re more efficient with those settings, you can arrange everything the way you like it. Question: So would you like to work for a company like that? Response #1: That’d be a huge selling point. I mean, if I was applying to several different places, and they told me I could have this amount of personalization and this is what can be offered to me, what you guys are offering. I mean, that’d be at the top of my priority list, I feel like. Response #2: I definitely like everything I’ve been hearing about what Citrix has to offer. I mean, if that became possible and available, I would definitely want to work for a company that had those solutions. Response #3: I, personally, would much rather work for a company that’s willing to listen to, like, you know, what I’d…give me my own individuality when it comes to, you know, how I’m going to work and how efficiently I’m going to work. Interviewer: When you get to your company, are you going to ask them if they have Citrix? Response #4: Yes. No. I’m learning now. I have to ask that one.

anonymous - Dude, keep your eyes on the road!

anonymous - sounds 100% logical. Use the best tools to get results and if that works best with your own computer it would be foulish to use different.

anonymous - Great Idea but a big security risk bringing your own un checked macine in to work and just plugging it in. Also company network administrators would have no control over the users machine. Lots of people would be using their computers for home stuff, facebook myspace messaging,(would any work get done???)

anonymous - There's a big gap between what these people are asking for and what Citrix provides. These people are mostly talking about using their choice of apps. Citrix just provides access to the corporate apps from any device, which isn't the same thing.

anonymous - I guess living at home and having a big discretionary spending fund has led these guys to believe that buying your own computer to take to work is a good thing....why anyone would want to shell out for their own worktools is beyond me.

elvins - Actually, this isn't about having a big personal discretionary budget. It's about companies funding this sort of activity in order to get some support costs out of IT. Users are personalizing their environments more and more and this causes problems that IT still has to support even though it has nothing to do with work. Rather than try to control users in that regard... make an agreement with them - We'll give you money to buy your own stuff but don;t come back to us to support your device. We'll give you a virtual desktop and virtual apps but the rest is your responsibility. It isn't for everyone and certainly not for all industries but it does work for some and could make the difference between really happy and productive users and those who are limited by their work environment instead of empowered by it.