People demand the freedom to work on the device of their choice. Empowered workers help your business perform at its best. Consumerization is already well established in the enterprise and will drive continued transformation of business and IT models in the coming years. By embracing this trend and adopting a bring-your-own-device (BYOD) strategy, organizations can improve productivity, satisfaction, talent recruitment and employee retention.

BYOD comes in many forms, from the ad hoc use of personal devices to supplement corporate endpoints to replacing corporate-owned devices entirely. Whatever approach an organization chooses to take, a complete, well thought-out policy is essential for embracing BYOD without increasing risk. The lack of a structured BYOD policy leaves many organizations exposed to problems such as security gaps, compliance issues and rising IT complexity.

Put BYOD to work for your organization

As a leader in flexible, mobile workstyle solutions, backed by real-world experience and proven best practices, Citrix can help implement a BYOD solution successfully in your organization through a simple, secure approach that lets you:

• Empower people to choose their own devices to improve productivity, collaboration and mobility
• Protect sensitive information from loss and theft to meet privacy, compliance and risk management standards
• Reduce costs and simplify management through self-service provisioning and automated management and monitoring
• Simplify IT by deploying apps once for use on any device

Citrix BYOD solutions comprise any device – personal or business, desktop and app virtualization, a self-service app store, follow-me data, easy online meetings, a collaborative work platform and secure-by-design technology to make implementing a BYOD policy simple and secure.

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