Oct

282012

Most Americans Confused By Cloud Computing According to National Survey

Ninety-five percent of those claiming they never use the cloud actually do so via online banking and shopping, social networking, and storing photos and music

SANTA CLARA, Calif. » 8/28/2012 » While “the cloud” may be the tech buzzword of the year, many Americans remain foggy about what the cloud really is and how it works. A new national survey by Wakefield Research, commissioned by Citrix, showed that most respondents believe the cloud is related to weather, while some referred to pillows, drugs and toilet paper. Those in the know claim working from home in their “birthday suit” is the cloud’s greatest advantage. The good news is that even those that don’t know exactly what the cloud is recognize its economic benefits and think the cloud is a catalyst for small business growth. 

View press release

Survey Highlights

  • 95% of those who think they’re not using the cloud, actually are
  • 3 in 5 (59%) believe the “workplace of the future” will exist entirely in the cloud
  • 40% believe accessing work information at home in their “birthday suit” would be an advantage
  • More than 1/3 agree that the cloud allows them to share information with people they’d rather not be interacting with in person
  • After being provided with the definition of the cloud, 68% recognized its economic benefits
  • 14% have pretended to know what the cloud is during a job interview

Survey Infographic

Citrix-Cloud-Infographic-507px

Video Interviews

(1:03)
What “the cloud” really means (1:03)

Kim DeCarlis, VP of Corporate Marketing at Citrix, discusses what the cloud really means for everyday people.

For more information, visit Cloud Confusion Survey.

(:30)
The cloud is everywhere (:30)

Kim DeCarlis, VP of Corporate Marketing at Citrix, talks about her life in the cloud.

For more information, visit Cloud Confusion Survey.

(:50)
The future workplace thanks to “the cloud” (:50)

Kim DeCarlis, VP of Corporate Marketing at Citrix, on what the future workplace will be like with cloud computing.

For more information, visit Cloud Confusion Survey.

(:52)
True or False? I know what “the cloud” means (:52)

Kim DeCarlis, VP of Corporate Marketing at Citrix, commenting on the cloud survey high response rate to people pretending they know what the cloud is and how it works.

For more information, visit Cloud Confusion Survey.

(:50)
Beatles or Zeppelin – the cloud’s most popular band (:50)

Kim DeCarlis, VP of Corporate Marketing at Citrix, sharing what music collection she’d like to get from the cloud.

For more information, visit Cloud Confusion Survey.

Social Media

 
  Citrix
  #Citrix#CitrixPR