Citrix Ready Verification Program Expanded for Mobile, Cloud and Networking
New Program Includes New Verifications, New Marketplace, and Extensive New Benefits for Partners
BARCELONA, Spain – At the Citrix Summit partner conference in Barcelona today, Citrix announced a major expansion of its popular Citrix Ready® technology verification program to embrace growing customer demand for its mobile, cloud and networking solutions. For years, Citrix partners and customers have relied on the Citrix Ready seal of approval to determine which third-party products are verified to work with Citrix desktop virtualization solutions. The newly expanded Citrix Ready program unveiled today adds more granularity around use case, and expands the program to thousands of third-party mobile, cloud and networking products to reflect the company’s growing leadership in these fast-growing markets. Citrix also launched a new marketplace for Citrix Ready verified products called the Citrix Ready Xchange. Together, these enhancements are designed to simplify decision making and reduce risk for customers and channel partners as they design open, integrated solutions for the mobile and cloud era.
While most of the enhancements to the program are designed to benefit customers, technology partners themselves will also receive increased value. Additional membership levels will best match the needs of a partner’s level of engagement with Citrix. A new technology engagement model will provide easier integration, roadmap planning and hands-on training courses. Lastly, we’ve added a host of new sales and marketing benefits to so we can more easily grow our businesses together around four core ecosystems: Desktop, Mobile, Cloud and Networking.
New Citrix Ready Program Benefits for Customers
The new Citrix Xchange marketplace allows customers and channel partners to learn about third-party technology products designed to work with Citrix solutions in a dynamic, interactive environment. In addition to seeing product verifications, customers can read and post their own ratings and reviews and participate in discussion forums with peers via social media linkage.
Citrix Ready custom branded verification categories now include:
New Citrix Ready Program Benefits for Technology Partners
The Citrix Ready program also features a popular community verified site that lists products and solutions recommended to work with Citrix technologies. These are published and voted on by an extensive community of thousands of Citrix users, partners and customers worldwide.
In early 2011, Sunrise Health Region made the decision to look for a printing solution that would safeguard patient confidentiality, improve productivity and begin moving printing capabilities in line with a managed print solution. Citrix and Uniprint, a Citrix Ready Partner, collaborated to bring a “follow-me” printing solution so that staff could print from different locations and send their confidential documents to the closest and most appropriate printer using UniPrint Infinity VDI Edition. Citrix Ready certification made it a simple and easy decision to identify and deploy the required Citrix compatible solution throughout our network.
As a direct result of the Citrix Ready program, RES software has seen a measurable benefit to our overall business in terms of validation and awareness among customers. Our long standing product integration and sizeable joint-customer base make a logical case for our involvement in the Citrix Ready program, and we continue to see value in the resources and communication that Citrix maintains for partners of the program. Additionally, having the Citrix Ready logo visible to customers goes a long way in endorsing our market position.
Since 1996, Citrix and HP have shared a close, collaborative partnership that has led to the development of a full suite of products and services offered by HP and verified as Citrix Ready to support Citrix solutions for mobile workstyles and cloud services. Citrix continues to provide innovative virtualization solutions that advance our clients’ business as evidenced by our sales pipeline growth and joint channel efforts. Together, our work has led to industry leading performance benchmarks, jointly developed reference architectures, technical whitepapers, and proven business results for our clients. We believe that our mutually beneficial relationship with Citrix is the embodiment of Synergy.
We are excited about the enhancements of the Citrix Ready program. The transformation reflects the impact of Enterprise Consumerization for both customers and partners advancing collaboration with mobile and cloud initiatives. We applaud the new ways to engage with the community through Citrix Xchange. As well, the four pillars of Mobile, Desktop, Cloud and Networking compliments our solutions and continues to showcase the synergy of our partnership. AppSense values the commitment by Citrix to drive productivity and increase benefits in a growing marketplace.
We look forward to working with our customers and partners to extend the value of Citrix technologies that enable mobile lifestyles and the growing demand for cloud services. The new Citrix Ready program will help accelerate a breath of partner solutions that drive this transformation and we are excited to be a part of that and look forward to working across our ecosystems to drive this shift.
As a direct result of the Citrix Ready program, RES software has seen a measurable benefit to our overall business in terms of validation and awareness among customers.