Demand for data consumption is accelerating

The widespread use of smartphones, tablets and other high-end mobile devices – combined with the explosion of rich media and the delivery of applications over the web − has driven network data traffic volume to new heights. With 2G and 3G networks giving way to 4G networks − fueling mobile subscriber appetites for high-definition video, on-demand movies, and more − network capacity has become a business challenge for MNOs. If not managed properly, network congestion results in a poor user experience, which causes subscribers to churn to the networks of other MNOs.

To manage such a deluge of content, MNOs need to increase the speed and capacity of their networks to deliver consistent quality of experience to all subscribers. To achieve this, they must maximize the efficiency and productivity of their network resources. With ByteMobile Smart Capacity™ solutions, MNOs can ensure improved network performance and provide the scalability and reliability required for next-generation mobile networks.

Deliver high-performance video and web optimization with ByteMobile

ByteMobile’s Smart Capacity solutions enable MNOs to improve the utilization of their existing network capacity without new spectrum or costly infrastructure build-outs. With Smart Capacity, operators can defer capital expenditures, reduce operating expenses, lower TCO, and provide a superior user experience. As data traverses the network, ByteMobile solutions transparently and seamlessly manage traffic to improve network performance and capacity.

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Smart Capacity with ByteMobile and Citrix

ByteMobile and Citrix have formed a strategic partnership to redefine the market for application delivery and traffic management for MNOs. ByteMobile’s Unison™ and T-Series platforms are deployed at the heart of the mobile network and offer many levels of traffic management and optimization. The centralized management and reporting capabilities of these products further ease deployment and simplify network operations.

Citrix NetScaler application delivery technology enhances the benefits of Smart Capacity solutions with the industry’s leading load balancing technology. NetScaler makes application and cloud-based services run more efficiently. It delivers 100% application availability in a single system, with a unified, easy-to-define policy. The built-in carrier-grade scalability and availability of each NetScaler MPX appliance support throughput to 50 Gigabits per second and over 50 million concurrent TCP connections.

The partnership between the two companies combines Citrix’s expertise in virtual computing solutions and flexible application delivery with ByteMobile’s best-in-class traffic management and data optimization solutions, as well as its global footprint of MNO deployments. The synergy between these core competencies enables MNOs to deliver the best possible subscriber experience under all network conditions and fully monetize all subscriber traffic – while scaling their solutions to meet subscriber demand and executing their cloud-based services strategies.